A growth and marketing department that never invents a number.
One audit covers your website, app-store listing and repository — then findings become a prioritised plan, fixes become measured experiments, and the next audit proves what improved.
AuditPrioritised planExperimentRe-auditProof it worked
Know what to fix, why it matters, and whether it worked.
A real crawl of your pages plus Google’s PageSpeed score. Results in about a minute.
Built for websites, mobile apps and repositories · no card required
Starter covers one project across five core growth departments — 14-day free trial, no card. Pro adds every department, scheduled audits and deeper history. Business adds Client/Agency Mode and white-label reports.
Growth & marketing
Channel analysis, growth loops, lifecycle and distribution opportunities — each with effort, risk and a measurement plan.
SEO / GEO
Technical SEO, indexability, structured data and AI-answer readiness, measured from your live site.
Competitor intelligence
Direct, SERP, product and content competitors, tracked from observable public evidence only.
Experiments & history
Every recommendation becomes a hypothesis with a baseline, a target and a recorded outcome.
Client-ready reports
Branded A4 PDF reports for clients and agency portfolios, with the evidence appendix attached.
Evidence first
No invented traffic, rankings or backlinks. Unavailable data is labelled unavailable, always.
How it works
One loop, repeated: measure, decide, act, prove. Nothing in it depends on you trusting a number you cannot check.
1 · Audit
Connect a domain — optionally your repo, store listing and analytics. Fifteen departments measure what is actually there.
2 · Prioritised plan
Findings become opportunities ranked by a published formula — impact, reach, confidence, effort, risk — with a "How to fix this" recipe built from your own pages: steps, ready-to-paste snippets, affected URLs.
3 · Experiment
One click turns an opportunity into an experiment with a hypothesis, baseline and success criteria you commit to in advance — so the outcome is recorded, not argued about afterwards.
4 · Re-audit & proof
The next audit diffs against the last: resolved, regressed, and how every score moved — proof, not effort claims.
Every claim tells you how much to trust it
Most tools blend measurements, estimates and guesses into one confident-looking number. Here, every single claim is classified before you see it — and you can open the evidence behind any of them.
Measured directly — from the crawl, a real browser, or an official API.
Reasoned from verified evidence; causality not claimed.
Worth testing. Explicitly not a statement of fact.
The source is not connected — reported as missing, never estimated.
Sources disagree; both are shown and explained.
One audit, every surface your growth depends on
Growth problems rarely live in marketing alone. Alongside the growth departments, the same audit reads your repository, your store listing and your measurement setup — surfaces no SEO tool looks at.
Engineering, QA & DevOps
Commit cadence, CI health and release rhythm from your connected repository — because an experiment nobody can ship is a slide, not a plan.
App store presence
Real listing data from Apple: rating, review count, staleness — and growth patterns matched to consumer apps, not recycled B2B advice.
Fix recipes, not lectures
Ready-to-paste titles, canonical tags, JSON-LD and redirect maps generated from your own crawled pages.
Growth memory
Reject a recommendation, or let an experiment fail, and it is never proposed again — the next audit proposes the next idea instead.
Data sources — connected in one click each
Connected credentials are encrypted at rest and never appear in reports. A source you have not connected shows as exactly that — its numbers are never simulated.
What we deliberately do not do
Trust is easier to keep than to win back, so the product refuses some things other tools are happy to sell.
If Search Console or a SERP provider is not connected, those numbers are absent — not modelled, not "approximately".
Findings come from deterministic analysis of collected data. Nothing in a report was hallucinated into being.
A department that could not measure says so, with the exact source it needs — never a reassuring score over missing data.
What the loop looks like in practice
An illustrative before-and-after from a validation project — the same diff your own reports produce after every re-audit.
First audit
- Broken internal URLs18
- Pages without an H14 of 5
- SEO department health44
Source: website crawl · every finding with a fix recipe attached
Re-audit, after the fixes
- Broken internal URLs0 · resolved
- Pages without an H10 · resolved
- SEO department health44 → 71
The “What changed” diff is generated automatically on every re-audit — this proof page is what you show a client or a boss.
This is the actual product
Real screenshots from a sample audit — no mockups, no imagined UI. What you see here is what you get five minutes after connecting a domain.
Launch pricing
Every plan starts with a 14-day free trial of Starter — no card required. Upgrade when the loop earns it.
Starter
$9/month
14-day free trial, no card. For running the honest loop on one product.
- 1 project
- 5 audits / month
- 5 core growth departments
- Branded PDF report
- Fix recipes on every finding
Pro
Most popular$49/month
For founders and teams running the loop weekly.
- 10 projects · 5 team members
- All 15 departments
- GitHub, App Store, GSC & GA4 sources
- Scheduled audits & reports
- “What changed” diffs + growth memory
- 1-year history
Business
$99/month
For agencies reporting to clients.
- 100 projects · 50 clients · 25 members
- Client/Agency Mode & client roles
- White-label PDF reports
- Experiment ledger & period narrative
- Portfolio view · 3-year history
Full feature-by-feature table, in one page.
Prices are in USD and exclude sales tax or VAT, which is added at checkout for your country. Cancel any time — you keep access until the end of the period you have paid for.
Built for agencies as a first-class mode
Manage multiple clients, multiple projects per client, per-client branding and a portfolio view across everything you run. Reports export as branded A4 PDFs your client can read without a login.
- Workspaces & RBAC
- Ten roles from owner to client viewer
- Audit history
- Current versus previous, every run stored
- Experiments
- Hypothesis, baseline, target, outcome
- White-label ready
- Agency and client branding on every report
Run the first audit now. Judge us on the evidence.
Five minutes from sign-up to a full report on your own site — every finding sourced, every fix spelled out, and nothing invented.